I’m done being polite about bad customer experiences.
As a customer and as a leader, I’ve seen how often brands know what’s wrong, and still don’t act.
I share the good, the bad, and the ugly from inside real organisations. What works. What fails. And the proven ways teams can switch their approach to meet customers’ real needs, not internal comfort.
Sometimes the answer is small, immediate shifts.
Sometimes it’s a bigger transformation.
Often, it’s knowing the difference, and having the courage to start.
This is about taking responsibility, stopping the delay, and building customer experiences that deserve loyalty.
No more excuses. No more tomorrow.
You can start now.
The AI-Trained Customer
Why better technology is creating worse customer experiences
In a world trained by Amazon, Netflix and Uber, customers now expect intelligence in every interaction.
Most brands are still automating processes instead of understanding people.
This keynote challenges the comfortable narrative around AI and exposes the real gap: not technology, but courage, culture and customer obsession.
→ Practical. Challenging. Grounded in real transformation experience.
Every speech is tailored to your needs, but the most popular keynotes are:
Failing Out Loud
Why most organisations are too polite to grow
The biggest risk in modern marketing is not trying something new.
It’s protecting something that no longer works.
This session breaks down why most test-and-learn programmes stall
It challenges the gap between what businesses claim and how they actually behave, and shows how to build teams that experiment without burning trust or margin.
→ Honest. Practical. Slightly uncomfortable.
Growth Without Acquisition
Why your next revenue breakthrough is already in your database
Most businesses are sitting on under-leveraged value.
They invest millions acquiring customers, then underinvest in activating, understanding and retaining them.
This session challenges the acquisition-first mindset and shows how adaptive lifecycle strategy, AI-enabled personalisation and structured experimentation unlock margin.
→Commercially grounded. Actionable.
No more excuses. Build experiences that deserve loyalty
Book me for your event
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